April 29 2014
Pennsylvania advocacy group uses direct mail to educate voters
Although technology has made it easier to deliver messages faster, it still hasn't hurt the value of sending information through the mail. (Read more)
April 28 2014
Direct mail campaign helps Little League raise funds
There are still certain lines of business that are just as effective using time-honored methods and direct mail is one. (Read more)
April 25 2014
Clear and concise communication a plus in direct mail efforts
Even in the face of rapid technology adoption, direct mail is still an effective marketing tool used by many businesses. (Read more)
April 22 2014
Direct mail isn't slowing despite rise in technology
Despite beliefs to the contrary, direct mail still remains a viable marketing tool for many companies. (Read more)
April 18 2014
Design important in postcard direct mail campaigns
Given the rise of technology when it comes to advertising and marketing, sending information through the mail that targets consumers seems like a rather outdated method. (Read more)
April 15 2014
Tips for creating a successful direct marketing campaign
No industry has been affected by the proliferation of tech quite like postal service. (Read more)
April 07 2014
How to modernize your direct mail efforts
Many organizations that rely on direct mail to connect with their target audience have been concerned with the recent rate increases from the U.S. Postal Service. (Read more)
April 01 2014
4 tips for getting more nonprofit donations with direct mail
Nonprofit foundations are dependent on donations from others to fund their causes and direct mail is a highly effective tool for fundraising. (Read more)
March 31 2014
How to make the most of a direct mail budget
As the United States Postal Service comes up with innovative ways to improve its financial performance, the agency will shift a greater amount of focus to small parcel delivery. (Read more)