June 08 2012
Commercial mailers can improve branding with Picture Permit Imprint Indicia program
Showcasing their company's logo is important for marketers who are looking for ways to improve brand recognition. (Read more)
June 07 2012
Businesses can improve direct mailings with QR codes
Many marketers are finding success using direct mail marketing to reach out to their customers. (Read more)
June 04 2012
USPS makes gifts for dads and grads easy
Many parents and children may be scrambling for gift ideas with Father's Day and graduation right around the corner, and a recent offering from the U.S. Postal Service offers a convenient possibility that can be found right at a local post office. (Read more)
June 01 2012
USPS releases its new Mail a Smile Forever Stamps
It's especially rewarding to send and receive mail that has a fun, eye-catching stamp. (Read more)
May 31 2012
Real estate agents utilize traditional and digital marketing
As is the case in many industries, real estate professionals are negotiating how to mix traditional marketing tactics such as business cards and printed signs with digital outreach utilizing mobile applications and the internet. (Read more)
May 31 2012
Entrepreneur uses direct mail to benefit her family and local small businesses
Throughout the United States, the entrepreneurial spirit runs rampant, with many opting to quit their jobs and start their own business. (Read more)
May 31 2012
PUSD begins marketing campaign to bring in students
After experiencing a loss of 48 percent of its students from August to January, Prescott Unified School District in Arizona began increasing its marketing efforts - including direct mail - to draw students back, The Daily Courier reported. (Read more)
May 31 2012
Real estate pros advise a marketing mix
Some real estate professionals are choosing to focus their marketing efforts entirely on mobile marketing tools, but that may not be the smartest approach. Experts in the industry believe that a multichannel approach could breed the most success. (Read more)
May 30 2012
Direct mailers can take advantage of multicutural markets
Direct mail marketers may be missing out a trillion dollar market that could push their business to the next level. (Read more)